The Parish Paper - July 2014: What Type of Follower Attends our Church?
Research psychologists Mark van Vugt and Anjana Ahuja suggest that there are multiple reasons that an individual will choose to follow a certain person, group, or movement. They identify five different motivations that propel people to follow a leader and stay with a group. How might an understanding of these motives help congregational leaders increase member participation and engagement?
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