Going Local with International Crises: The Media Relations Dilemma

Tuesday, June 13, 2023

How do international non-governmental organizations tell their stories when the pressure from news outlets is increasingly to create a hyper local connection?

The presentation is followed by a response from Susan Tymofichuk (Managing Editor, CTV News Winnipeg) and a question and answer session with the live audience.

Monika Maria Kalcsics is a journalist with more than 20 years of experience in public service media, print, TV, and film as a reporter, producer, and commissioning editor of award-winning documentaries and reports. Currently employed by the science, education, and society department at Austria 1, the national information radio channel of ORF (Austrian Public Broadcasting Corporation), Kalcsics is also the head of the multimedia initiative Fixing the Future – Casting New Ideas. She is also a founding member of the production company name>it positive media, covering underrepresented areas in the media. Across this time, she also made emergency aid missions, establishing communication lines.

Kalcsics' combined career as a journalist and emergency aid worker has allowed her to understand the challenges we face when confronted with a humanitarian disaster and the need to report it. She was granted a fellowship at the Reuters Institute for the Study of Journalism at Oxford University to research the relationship between aid organizations and the media in a "competitive compassion market".